Constant Contact Pricing – A Digital and Email Marketing Platform

Constant Contact is an online email marketing platform that provides a range of features to help businesses and organizations engage with their audience effectively. Here are some key features of Constant Contact:

Email Marketing:

• Drag-and-drop Editor: Easily create and customize email campaigns with a user-friendly, visual editor.
• Templates: Access a library of professionally designed email templates for various occasions and industries.
• Personalization: Tailor emails with recipient names and other dynamic content to increase engagement.

Contact Management:

• Contact list management: Organize and segment your email lists for targeted campaigns.
• Contact importing: Easily import contacts from various sources like Excel, Gmail, and more.
• List growth tools: Use sign-up forms and integrations to expand your email subscriber list.

Automation:

• Autoresponders: Create automated email series triggered by subscriber actions or dates.
• Event-triggered emails: Send emails based on specific customer behaviors, such as abandoned carts.
• Drip campaigns: Nurture leads and customers with a series of scheduled emails.

Reporting and Analytics:

• Track email performance: Monitor open rates, click-through rates, and other key metrics to assess campaign effectiveness.
• A/B testing: Conduct split tests to optimize email subject lines, content, and send times.
• Detailed reporting: Access comprehensive reports to gain insights into subscriber engagement.

E-commerce Integration:

• Seamless integration with e-commerce platforms like Shopify, WooCommerce, and BigCommerce.
• Abandoned cart emails: Recover potential sales by sending automated reminders to shoppers who abandoned their carts.

Read in-depth comparison between Constant Contact Vs Mailchimp.